About This Plan

Our Starter Marketplace Account Management Plan is designed for brands and sellers who want a professional team to manage, optimize, and grow their marketplace business.

From creating new product listings to continuously managing and optimizing your existing catalog, our team works proactively to improve product visibility, listing quality, advertising performance, and overall marketplace growth.

Rather than focusing only on creating new listings, we continuously optimize your existing listings based on customer search trends, competitor activities, and marketplace best practices to help maximize long-term performance.

Dedicated Marketplace Account Manager

Every client is assigned a Dedicated Marketplace Account Manager who acts as a single point of contact throughout the engagement.

Your Account Manager will:

• Conduct Weekly Strategy Calls

• Understand your business goals and priorities

• Plan new product launches

• Review marketplace performance

• Share Weekly Price Recommendations

• Coordinate with our internal creative and marketplace teams

• Provide regular project updates

• Discuss upcoming sales events and promotional opportunities

• Be available via WhatsApp and Phone during business hours

At the end of every month, your Account Manager will conduct a detailed Performance Review Meeting to evaluate progress, discuss opportunities, and plan the strategy for the next month.

Monthly Deliverables

New Product Listing Services

Every month, our team can create up to 15 new product listings.

Each listing includes:

• Product Research

• SEO Optimized Product Title

• High-Converting Bullet Points

• Professional Product Description

• Backend Search Keywords (Where Applicable)

• Category Selection

• Product Attribute Optimization

• Variation Creation (Where Applicable)

• Premium Listing Images

• Product Video Creation

• Amazon A+ Content (For Eligible Brands)

• Marketplace Listing Creation

Existing Listing Management & Optimization

This plan includes continuous management and optimization of up to 100 active product listings on one selected marketplace.

Our team will regularly:

• Monitor Listing Performance

• Optimize Product Titles

• Improve Bullet Points

• Update Product Descriptions

• Perform Regular Keyword Research

• Refresh Keywords Based on Current Market Trends

• Update Backend Search Terms (Where Applicable)

• Optimize Product Attributes

• Review Product Information

• Improve Listing Images (When Required)

• Update Amazon A+ Content (Where Applicable)

• Optimize Listings for Seasonal Campaigns & Sales Events

• Improve Product Discoverability

• Enhance Search Visibility

• Review Customer Feedback and Recommend Improvements

• Monitor Listing Quality

• Ensure Marketplace Guideline Compliance

Advertising Management

Our advertising services include:

• Campaign Creation

• Campaign Structuring

• Keyword Research

• Audience & Product Targeting

• Budget Configuration

• Campaign Monitoring

• Performance Optimization

• Search Term Analysis

• Bid Optimization

• ACOS / ROAS Improvement Recommendations (Where Applicable)

Advertising spend is paid separately by the client.

Monthly Competitor Analysis Report

Every month, our team conducts an in-depth competitor analysis covering:

• Leading Competitors

• Product Positioning

• Pricing Strategy

• Listing Quality

• Product Images & Creative Style

• Keywords & Search Visibility

• Customer Reviews & Ratings

• Offers & Discounts

• Best Seller Trends

• New Product Launches

• Market Opportunities

A detailed report with actionable recommendations is shared every month.

Weekly Price Recommendations

Our team reviews the market every week and provides pricing recommendations based on:

• Competitor Pricing

• Market Trends

• Seasonal Demand

• Sales Events

• Buy Box Competitiveness (Where Applicable)

• Profit Margin Considerations

Customer Onboarding Process

Step 1 – Business Discovery Meeting

A 30–45 Minute Google Meet will be conducted to understand your business.

Discussion Includes

• Business Overview

• Product Portfolio

• Brand Positioning

• Target Audience

• Marketplace Selection

• Pricing Strategy

• Competitor Analysis

• Advertising Budget

• Sales Objectives

• Upcoming Product Launches

• Promotional Plans

Step 2 – Marketplace Audit (4–5 Working Days)

Our team performs a comprehensive account audit covering:

• Account Health Assessment

• Listing Quality Audit

• SEO Audit

• Keyword Research

• Competitor Analysis

• Pricing Analysis

• Product Content Review

• Listing Image Review

• Advertising Performance Review

• Customer Review Analysis

• Marketplace Policy Compliance Check

• Growth Opportunity Identification

Step 3 – Strategy & Execution

Based on the audit findings, our team begins:

• New Listing Creation

• Existing Listing Optimization

• Premium Creative Design

• Product Video Creation

• Amazon A+ Content Development

• Advertising Management

• Ongoing Keyword Optimization

• Marketplace Performance Monitoring

• Weekly Account Reviews

Customer Needs to Provide

Product Information

• Product Name

• Brand Name

• Product Specifications

• Key Features

• Product Benefits

• MRP

• Selling Price

• Product Dimensions

• Product Weight

• Package Contents

• Warranty Details (If Applicable)

Creative Resources

• Raw Product Images

• Existing Listing Images (If Available)

• Product Videos (If Available)

• Brand Logo

• Brand Guidelines (If Available)

Business Information

• Marketplace Account Access

• Target Audience

• Competitor Information

• Advertising Budget

• Business Goals

• Special Instructions

Service Level Commitment (SLA)

As a valued client, you can expect:

• Dedicated Marketplace Account Manager throughout the engagement.

• Timely responses via WhatsApp and Phone during business hours.

• Weekly strategy discussions and work updates.

• Transparent communication on ongoing activities.

• Monthly performance reporting with actionable recommendations.

• Priority support for active account management clients.

Why Choose Buff Branding?

• Dedicated Marketplace Account Manager

• Experienced E-Commerce Specialists

• Continuous Listing Management & Optimization

• SEO-Driven Marketplace Strategy

• Premium Creative Team

• High-Quality Product Images & Videos

• Amazon A+ Content Expertise

• Performance-Focused Advertising Management

• Data-Driven Decision Making

• Transparent Workflow & Reporting

• Long-Term Growth Partnership

Investment

₹12,999 + GST (18%) Per Month

Applicable for one marketplace only.

Important Notes

• This package covers one marketplace account (Amazon, Flipkart, Meesho, Snapdeal, Myntra, or Ajio).

• Includes management and optimization of up to 100 active product listings.

• Includes creation of up to 15 new product listings per month.

• Advertising budget is not included and will be borne by the client.

• Product information, creative assets, and required account access must be provided before work begins.

• Businesses managing more than 100 active product listings may require a higher-tier Marketplace Account Management Plan.